Vital Home Care
In-home supportive care for families across 22 counties in Central and Eastern North Carolina.
Client
Care provider
Location
Clinton, NC
Started with
Brand Intensive
Delivered
Strategy, identity, website, SEO, ADA
The challenge
Families usually call a home care agency in a hard moment. The brand needed to feel calm, local, and trustworthy — and make the next step obvious without asking anyone to know the right words for what they need.
What we did
We began with a Brand Intensive with the owner to define the voice: plain-spoken, warm, and honest — “Support at home, built around your family.”
Then we built the visual identity in navy, sage, and copper and built the website: services, service areas by county, reviews, care tips, and a request-care form written to ask for only what the team needs to call back.
What we delivered
- Brand Intensive
- Brand strategy and messaging
- Visual identity
- Website with blog and reviews
- Service-area pages
- SEO strategy
- ADA accessibility
The website
Scroll the page — the screens scroll with you.
Let’s talk about your brand.
Many of our best projects start with a simple conversation. Tell us where you are, and we’ll tell you honestly what we’d do next.